DOOH NETWORK

5 PALAMI-DOOH-6.67 LED Displays Transform Urban DOOH Advertising in Vilnius

In 2026, PALAMI Group proudly completed a modern DOOH project in Vilnius for JCDecaux, introducing a growing digital outdoor advertising network based on PALAMI-DOOH-6.67 LED displays. At the moment, the network consists of 5 LED displays, with expansion planned in the near future.

Installed by very busy city streets, where the main traffic of the capital moves throughout the day, this DOOH network creates a powerful platform for dynamic advertising, brand communication, and high-quality video content in the urban environment.

01

Design

One of the standout features of this project is the light and modern construction used for the PALAMI-DOOH-6.67 LED displays. The displays are installed in high-traffic locations across Vilnius, providing strong visibility for drivers, pedestrians, and city audiences throughout the day.

Their clean and contemporary design allows the LED displays to integrate naturally into the city environment while offering a bright, professional, and highly visible digital advertising surface.

02

Innovation

PALAMI Group innovation goes beyond the display construction itself. The DOOH network allows video material to be managed flexibly across all 5 LED displays. Advertising content can be shown separately on each display, giving advertisers the opportunity to run different campaigns in different locations.

The same video material can also be displayed across the entire network, creating one unified advertising campaign with strong visibility and consistent brand communication throughout the city.

03

Solution

The PALAMI-DOOH-6.67 LED displays are designed to deliver high-resolution video quality with ultimate picture performance for outdoor DOOH advertising. With a 6.67 mm pixel pitch and a resolution of 480 x 864 pixels on each display, the network ensures sharp, clear, and visually attractive content in busy outdoor environments.

This solution gives JCDecaux a flexible and scalable DOOH platform in Vilnius, combining modern LED technology, high-quality image performance, and the ability to expand the network in the near future.

01

Design

One of the standout features of this project is the light and modern construction used for the PALAMI-DOOH-6.67 LED displays. The displays are installed in high-traffic locations across Vilnius, providing strong visibility for drivers, pedestrians, and city audiences throughout the day.

Their clean and contemporary design allows the LED displays to integrate naturally into the city environment while offering a bright, professional, and highly visible digital advertising surface.

02

Innovation

PALAMI Group innovation goes beyond the display construction itself. The DOOH network allows video material to be managed flexibly across all 5 LED displays. Advertising content can be shown separately on each display, giving advertisers the opportunity to run different campaigns in different locations.

The same video material can also be displayed across the entire network, creating one unified advertising campaign with strong visibility and consistent brand communication throughout the city.

03

Solution

The PALAMI-DOOH-6.67 LED displays are designed to deliver high-resolution video quality with ultimate picture performance for outdoor DOOH advertising. With a 6.67 mm pixel pitch and a resolution of 480 x 864 pixels on each display, the network ensures sharp, clear, and visually attractive content in busy outdoor environments.

This solution gives JCDecaux a flexible and scalable DOOH platform in Vilnius, combining modern LED technology, high-quality image performance, and the ability to expand the network in the near future.

Features

The key feature of this project is the creation of a DOOH network of PALAMI-DOOH-6.67 LED displays in Vilnius. All 5 displays are installed in strategically visible locations by busy city streets, where the main traffic of the capital passes throughout the day.

Each display can operate independently or as part of one unified advertising network. This makes the system suitable for local campaigns, city-wide brand messages, product promotions, event announcements, and dynamic digital outdoor advertising.

5

LED Displays

The network currently consists of 5 PALAMI-DOOH-6.67 LED displays, all installed in Vilnius in 2026 for JCDecaux. The network is already operating as a DOOH advertising platform and is planned to be expanded in the near future.

This creates a strong foundation for a scalable digital outdoor media network, offering advertisers multiple high-visibility locations across the city.

91.60 sq.m.

Total Display Area

Each LED display measures 3200 mm in height and 5760 mm in width, creating an advertising surface of 18.32 sq.m. per display. Together, all 5 LED displays provide a total DOOH network display area of 91.60 sq.m.

This large combined advertising area ensures excellent campaign exposure and supports high-impact communication in some of the busiest traffic zones of Vilnius.

P6.67

Pitch Technology

All 5 PALAMI-DOOH-6.67 LED displays are equipped with 6.67 mm pixel pitch technology, delivering bright, sharp, and high-resolution video content for outdoor advertising.

Each display has a pixel resolution of 480 x 864 pixels, allowing advertisers to show high-quality video material with ultimate picture quality and strong visibility in urban conditions.

This project showcases the development of a modern DOOH network in Vilnius — a flexible, scalable, and high-quality LED display system created for dynamic outdoor advertising in the busiest areas of the city.

New opportunities

PALAMI Group LED DOOH Digital Column Poster Display On Street

Advantages

What makes this project especially valuable is its flexibility and scalability. Video material can be displayed separately on each of the 5 LED displays or shown as the same campaign across the entire network.

The light and modern construction, strategic city locations, high-resolution 6.67 mm LED technology, and planned future expansion make the PALAMI-DOOH-6.67 network a strong solution for modern DOOH advertising in Vilnius.

DOOH NETWORK

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